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When The Kardashians Tell You Where The Money Is, Believe Them

The second-biggest post on this blog last year was titled “When Rupert Murdoch Tells You Where The Money Is, Believe Him.” When someone as successful as Murdoch points the way to where entertainment success will be found in the future (hint: content is...

Broadcast Media: 99.5% Less Dead Than You Think

I talk about The Jetsons Future all the time. Recent events have led to me to believe it might be a good idea to address the fact that (1) it’s not here yet, and (2) you have a golden opportunity in the broadcast present to do something about the broadband...

Straight From The YouTube’s Mouth: Keys To Winning Content

  Because the nice people at YouTube have access to over one billion human beings who consume content – voraciously – on their website, they have access to far more information about how content is being used (and not used) than any other operator on the...

What Media Should Be Terrified Of This Halloween

The answer is: acting like an ostrich.  And yes, this is my way of reminding you to make the deliberate choice of seeing the future with your eyes wide open rather than sticking your head in the sand and pretending that things will always be as they always have been....