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Podcasting? Not Dead. Me-Tooism? On Life Support.

Podcasting? Not Dead. Me-Tooism? On Life Support.

20+ years ago, the great Jack Trout wrote a book called “Differentiate Or Die: Survival In Our Era Of Killer Competition.” Six years after his passing, the competition ain’t getting any less killer. In other news, podcasting is, apparently, passéing...

Engagement 101: The Boss Answers To The Fans

One of the more remarkable things I’ve read lately is a piece that showed up in the New York Times last week in which Dean Baquet, the Times’ Executive Editor, answers questions from readers about changes to the way The Gray Lady is restructuring her...

Content Is Important, Relationships Are More Important

In entertainment, we like to talk about how we make “content”, and technically, that’s what we do. After all, content is a business word, and we’re in show business. The problem is that “content” is a totally non-emotional word, and...