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Engagement 101: The Boss Answers To The Fans

One of the more remarkable things I’ve read lately is a piece that showed up in the New York Times last week in which Dean Baquet, the Times’ Executive Editor, answers questions from readers about changes to the way The Gray Lady is restructuring her...

Content Is Important, Relationships Are More Important

In entertainment, we like to talk about how we make “content”, and technically, that’s what we do. After all, content is a business word, and we’re in show business. The problem is that “content” is a totally non-emotional word, and...

Broadcast Media: 99.5% Less Dead Than You Think

I talk about The Jetsons Future all the time. Recent events have led to me to believe it might be a good idea to address the fact that (1) it’s not here yet, and (2) you have a golden opportunity in the broadcast present to do something about the broadband...

What Clear Channel’s Rebranding Says To The Entertainment Industry

So, Clear Channel Communications is now iHeart Media. The single biggest operator in radio just nailed it. When it’s not just your company that’s changing massively, but your entire brand, a fresh coat of paint is an extremely good idea. Given that (1)...